Coldstorage 1

Scope and Contents

SUMMARY: Says proposition stops alcohol abuse SUBJECTS: education; youth Nelson-Ralston-Robb FORMAT: 1" videotape COMMUNICATION TYPE: Positive Issue OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Man says if prop. 134 Is passed, people would have to pay more and more taxes every year in different forms. Says people should themselves read what 134 says and understand. SUBJECTS: taxes; inflation One pass film & video. FORMAT: 1" videotape COMMUNICATION TYPE: Negative Issue OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America NOTES: Major funding by Beer Institute & Industry, Wine Institute and Distilled Spirits Council. LENGTH:...

Scope and Contents

SUMMARY: Ad advocating voting for proposition increasing educational funding. SUBJECTS: education POLITICAL ACTION COMMITTE: Citizens For Millage Committee FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Woman in chair talking about how republicans cut her social security the last time she voted for them. SUBJECTS: social security POLITICAL ACTION COMMITTE: New Jersey State Democratic Committee FORMAT: 3/4" videotape GENDER (legacy): Male OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Open with chest shot of senior female talking. Shot is framed w/text below. Computer graphics increase size of shot to fill screen, super text. Senior female voiceover and many cu shots of senior citizens. Cut back to talking head of mccullough SUBJECTS: elderly; nursing home Manheim Adv., Inc. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Male voiceover text slate. Cut to medical helicopter landing. Cut to 3/4 shot of nurse talking to camera. She is standing in burn next to man seated holding child. Cut to nurse in therapy unit and nurse in pediatric intensive care SUBJECTS: health care Manheim Adv., Inc. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Female voiceover changing text slates; cut to wide shot of young female leaning against table; setting is large workroom, several people are working, reading, playing guitar; zoom to c.U.; Freeze frame and incorporate into issue tag, male voiceover . SUBJECTS: drugs Manheim Adv., Inc. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Female voiceover text slate. Cut to chest shot of female constituent talking to camera. She is seated at kitchen table w/cup of coffee. Super name. Dissolve to another shot of female zoom in for cu-cut to male voiceover and issue tag SUBJECTS: crime Manheim Adv., Inc. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Open with tight 3shot of foster mother holding two foster children. Foster mother talks to camera. Her voiceover and cut to scenes of kids and foster mother. Cut to male voiceover and cu of child crawling on floor. Freeze frame and incorporate into issue tag SUBJECTS: youth; drugs; child abuse Manheim Adv., Inc. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents

SUMMARY: Voiceover political stars not playing games, children, schools, neighborhoods, commitment, need vote. SUBJECTS: education Wm. Silverman & Co. FORMAT: 3/4" videotape OFFICE: Ballot measures, Propositions and Issue Campaigns NATION: United States of America LENGTH: 00:30:00