Belgian-Gephardt, Dick (Richard Andrew)-[Democratic], 1988

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Identifier: P-101-1146

Compare two candidates for president. Dick Gebhardt is fighting for a trade bill to save American jobs. Mike Dukakis is opposed. Gebhardt stands for the Save the Family Farm bill. Dukakis won't take a stand. He says our farmers have to diversify and grow blueberries, flowers, and Belgian endive. Gebhardt's fought to cut income taxes. Dukakis is one of the biggest tax raisers in Massachusetts history. Those are some of the reasons why Southerners are for Gebhardt, not Dukakis. Belgian endive?

Scope and Contents

In this 1988 political advertisement, Dick Gephardt is presented as supporting American jobs, family farms, and tax cuts, while the opposing candidate, Michael Stanley (Mike) Dukakis, is portrayed as not doing so, with the implication that his policies favor specialty produce over traditional agriculture. The advertisement suggests that these distinctions make Gephardt the preferable presidential choice for Southern voters.